Lil’ Ledy Steps onto BLE Show Floor
Croatian design firm Manu’s lifestyle character brand Lil’ Ledy is showing a variety of new projects, product ideas and collections at this year’s Brand Licensing Europe event.
Manu and Lil’ Ledy were the winners of License! Global magazine’s 2015 One to Watch contest for new Licensing Expo exhibitors earlier this year. The Lil’ Traveler collection, a main focus for Manu, encourages women of all ages to explore the world and be daring and adventurous, while getting to know themselves along the way.
Manu is also introducing its other new collections – Marsala Flower, Zodiac, Hibiscus Summer and Beach Bunny.
To bolster Lil’ Ledy’s core values, Manu is launching the brand’s official slogan: “Not Perfect, Just Special.”
Created by designer Antonija Majstorovic with the help of friend and business partner Sonja Stahor, Lil’ Ledy merges the aesthetics of Japan and Sweden and is targeted to teens and young women. The brand is well-suited for licensing on a variety of consumer products across the fashion, cosmetics, lifestyle
accessories, home décor, stationery, paper products and